Vicinia, a leader in digital twin and spatial engagement solutions, today announced the launch of its Virtual Space Experience, a new way for campuses, cultural venues, tourism destinations, and properties of any size to deliver immersive self-guided virtual tours faster than ever before.

The process begins with Vicinia’s digital twin technology. Once a space is captured and digitized, the result is a precise, interactive map that becomes the foundation for every experience. With that foundation in place, properties can deploy a full-featured tour in as little as 30 days.

Meeting Market Demand

Audiences today expect experiences that are independent, immersive, and accessible, both on-site and online.

• Self-guided demand: Visitors increasingly want to explore at their own pace, without relying on printed maps, staff, or scheduled tours. Self-guided mobile and digital experiences are shown to boost visitor satisfaction by up to 35%, while making spaces more inclusive for multilingual and diverse audiences. For museums, campuses, and city districts, self-guided tours improve accessibility, reduce operational strain, and deliver deeper, more personalized engagement.
• Virtual demand: Remote audiences still expect a rich preview experience. Research shows that 73% of travelers are more likely to book after engaging with a virtual tour, and the global virtual tourism market is projected to reach $24 billion by 2027. For institutions and attractions, virtual tours build awareness, drive bookings, and increase membership conversions.

Virtual tours, whether simple or complex, are already available in the market. Self-guided tours are where Vicinia sets a new standard. Building on its digital twin infrastructure, Vicinia enables mixed indoor-outdoor wayfinding that is fully ADA-compliant and layered with indoor positioning and navigation support. These elements are essential for effective self-guided virtual tours, and they give Vicinia a clear advantage over alternatives.

Two Experiences, One Platform

Self-Guided Tours: Empower Visitors On-Site

This is where Vicinia stands apart. By merging digital twins, ADA-compliant wayfinding, and navigation across indoor and outdoor spaces, Vicinia delivers self-guided tours that adapt to each visitor. From museums to campuses, every visitor can unlock stories, media, and guidance directly from the map, enjoying a personalized and accessible experience without additional staff.

Virtual Tours: Inspire and Preview

Virtual tours remain a powerful way to reach remote audiences. They bring spaces to life with rich media such as 360° views, video storytelling, and immersive VR. Travelers, students, and guests can engage before they arrive, which increases awareness, bookings, and attendance.

Want a deeper look at how the two formats work together? Read Virtual and Self-Guided Tours: Redefining the Visitor Journey.

Multi-Format Storytelling with AR and VR

Vicinia’s platform supports a range of media that bring spaces to life in ways that matter for both accessibility and engagement:

• Audio narration and images: Enhance accessibility and support ADA compliance.
• Video and slideshows: Deliver rich storytelling and behind-the-scenes perspectives.
• 360° views and panoramas: Allow exploration across mixed indoor-outdoor environments.
• Augmented reality (AR): Layer information onto physical spaces for interactive, on-site self-guided tours.
• Virtual reality (VR): Provide fully immersive exploration for remote audiences or educational contexts.

Smart Enhancements with AI

With optional AI features, Vicinia transforms tours into dynamic journeys. The platform can:

• Provide instant translations and accessibility support
• Offer contextual insights and background stories
• Suggest personalized paths based on visitor interests
• Deliver tour analytics that show visitor behavior, engagement patterns, and areas of interest, so organizations can keep improving the experience

With these capabilities, organizations can reach wider audiences, meet accessibility standards, and deliver modern experiences that keep pace with today’s expectations.

Built for Every Type of Space

Vicinia’s Virtual Space Experience helps organizations of all sizes:

• Universities and schools: Remote campus previews, orientation, and donor showcases
• Museums and cultural venues: Expanded access to collections and archives
• Corporate campuses: Onboarding, investor tours, and security briefings
• Hospitality and tourism: Showcase rooms, amenities, and destinations globally
• Attractions and theme parks: Let visitors preview rides and plan visits in advance
• Municipalities and city districts: Promote neighborhoods, events, and businesses
• Real estate: Interactive property walkthroughs with local context

A New Standard in Visitor Engagement

“Everything starts with the digital twin,” said Dr. Farshad Lahouti, CEO of Vicinia. “From that foundation, we can layer in navigation, storytelling, and media to create both immersive virtual tours and powerful self-guided experiences. What once took months of development can now be delivered in just weeks — and scaled effortlessly.”

Whether inspiring future students through a virtual preview or empowering museum visitors with self-guided storytelling, Vicinia bridges the gap between virtual exploration and real-world discovery.

To see self-guided virtual tours in action, book a demo.